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Customer Economics
CAC, LTV, and payback — is growth healthy?
Company: Cawan's Shoes · Reporting period: … · Change period or figures on the Company Data page.
Unit Economics
CAC
$250
LTV
$500
LTV / CAC
3.0x+ is healthy
2.00x
CAC Payback (months)
30.00
Annual Churn
20.00%