CFO Paradigm · Example company: Cawan's Shoes
All Reports

Customer Economics

CAC, LTV, and payback — is growth healthy?

Company: Cawan's Shoes · Reporting period: · Change period or figures on the Company Data page.

Unit Economics
CAC
$250
LTV
$500
LTV / CAC
3.0x+ is healthy
2.00x
CAC Payback (months)
30.00
Annual Churn
20.00%